It is a contest where beauty is within the eye of the scalpel holder. Nineteen surgical marvels who have been nipped, tucked and stretched to within an inch of their unnaturally taut forms are to battle it out within the first ever artificial beauty pageant held in China.
Miss Artificial Beauty pits nineteen princesses of plastic surgery against each other this Saturday, as well as a raven-haired pensioner and a 21-year-old girl who was a person three years ago.
Rather than display their natural wholesomeness, the contestants will have to be compelled to prove they have been surgically altered to win the contest, that is going down in Beijing.
In a society increasingly transfixed by surgical transformation, the concept for the competition took form when an 18-year-old girl unsuccessfully sued for emotional damages when she was disqualified from a Chinese beauty pageant earlier this year as a result of she had had plastic surgery.
With elaborate hairstyles framing artificially chiselled cheekbones, and traditionally attired in ballgowns showcasing their enhanced cleavage, the man-made beauties posed for reporters yesterday. each was keen to promote her personal qualities, rather than the dexterity of her cosmetic surgeon.